E-commerce Glossary

Inventory Turnover

Number of times your stock is fully sold and replenished over a given period.

Inventory turnover measures the speed at which your products sell. A high rate indicates good commercial performance and efficient management. A low rate signals overstocking and immobilization costs.

Calculation: Inventory Turnover = COGS / Average inventory. For example, $500,000 in COGS with an average stock of $100,000 gives a turnover of 5, or 5 rotations per year or about 73 days per cycle.

Standards vary by sector: 6-12 turnovers/year for fashion, 4-6 for electronics, 10-20 for food. A too slow rotation ties up cash and increases the risk of obsolescence.

Fullmetrix tracks inventory turnover by product and category, identifies your best-sellers and slow-movers to optimize your procurement and free up tied-up cash.

Measure your e-commerce metrics automatically

Profit, LTV, cohorts, RFM and 50+ metrics calculated automatically for PrestaShop, WooCommerce and Shopify.

14-day free trial.