Metorik alternative · 2026 comparison

Fullmetrix vs Metorik: move from reporting to action.

Metorik is very good at explaining what happened. Fullmetrix adds what comes next: five e-commerce platforms, detailed acquisition reporting, ad audiences, server-side conversions, WhatsApp and forms in one platform.

7 days free · no card required · all features included

5native e-commerce platforms
3ad networks you can activate
1integrated WhatsApp suite
Fullmetrix e-commerce analytics dashboard
The 30-second verdict

Two good tools. One much broader platform.

Metorik remains a solid reporting choice for Shopify and WooCommerce. Fullmetrix is the more complete option when your data also needs to power acquisition, CRM and several e-commerce platforms.

Fullmetrix
Recommended

Choose Fullmetrix to centralize your entire growth stack.

Analytics, profitability, acquisition and customer activation live in the same workspace.

  • PrestaShop, Shopify, WooCommerce, Magento and Sylius
  • Meta, Google and TikTok down to campaigns, groups and creatives
  • Ad audiences and server-side conversions ready to activate
  • WhatsApp, forms and product feeds built in
MetorikMore focused

Choose Metorik for a more traditional reporting and email workflow.

A mature and highly detailed tool when your business stays focused on Shopify or WooCommerce.

  • 75+ reports and 500 documented filters
  • Cohorts, profit, forecasts and product analytics
  • Native email marketing with Metorik Engage
  • Multi-store support for stores on the same platform
Why Fullmetrix goes further

Three differences that change daily operations.

These are not boxes added to win a table. They are capabilities that remove tools, exports and manual work.

Multi-store

One company, five e-commerce platforms.

Bring PrestaShop, Shopify, WooCommerce, Magento and Sylius into one consolidated view. Compare stores, periods and segments without splitting your company by platform.

Explore multi-store reporting
Fullmetrix multi-store dashboard
Ad audiences

Your segments finally leave the dashboard.

Build an audience from your e-commerce data and sync it to Meta, Google, TikTok or Omnisend. Fullmetrix connects analysis to activation without a manual export.

Explore ad audiences
Creating a VIP audience in Fullmetrix
WhatsApp

WhatsApp becomes a native revenue channel.

Campaigns, automations, templates, inbox, abandoned carts and back-in-stock flows live next to your segments and profit reporting. You can also measure the revenue actually recovered.

Explore WhatsApp automations
Fullmetrix e-commerce WhatsApp automations
What you keep

The Metorik fundamentals are already covered.

Moving to Fullmetrix does not mean accepting lighter analytics. The capabilities that matter for understanding sales, customers and profitability remain available.

Cohorts, retention and LTV
Advanced AND/OR segmentation
Sales forecasts
Products, variants, stock and bundles
Carts and abandonment analytics
Immediate and scheduled exports
Email and Slack digests
Analytics API and automations
AI assistant and MCP server
Complete comparison

Fullmetrix vs Metorik, feature by feature.

An inventory of documented capabilities to compare platforms, analytics, marketing, activation and automation on the same basis.

Feature
Metorik
Platforms and stores
Native e-commerce platforms
5 platforms
2 platforms
Shopify
Included
Included
WooCommerce
Included
Included
PrestaShop
Native integration
Not available
Magento
Native connector
Not available
Sylius
Native plugin
Not available
Cross-platform multi-store
Mixed stores consolidated
Companies split by platform
Same-platform multi-store
Included
Included by pricing level
Historical data import
Based on connector data
Capped at 120× the monthly tier
Users
Unlimited
Unlimited
Analytics, products and profitability
Dashboard and continuous data
Consolidated view and live activity
Near-real-time reporting
Sales, orders and revenue
Detailed reporting
75+ reports in total
E-commerce entities analyzed
Products, brands, suppliers, attributes and more
Orders, customers, products, coupons and more
Customer and commerce segmentation
AND/OR, AI, events and metadata
500+ filters, AND/OR and custom fields
Cohorts, retention and LTV
Included
Included
Carts and abandonment
Journey, details and daily analysis
Live carts and recovery
Inventory and stock velocity
History, velocity and filters
Velocity, stockout forecast and alerts
Frequently bought together
Included
Included
Forecasts
Sales, orders and new customers
One-click forecasts on charts
Subscription reporting
WooCommerce Subscriptions
WooCommerce Subscriptions
Segment comparisons
Side by side and saved comparisons
Through filters and dashboards
Goals and KPIs
Included
Included
Chart annotations
Included
Not documented
Acquisition, tracking and attribution
Meta Ads reporting
Campaigns, ad sets and creatives
Aggregated ad spend
Google Ads reporting
Campaigns, groups, products and keywords
Through GA4, with up to a 48-hour delay
TikTok Ads reporting
Campaigns, ad sets and creatives
Aggregated ad spend
Google Analytics 4
Dashboard, funnel, sources, pages and audience
GA4 integration and source data
Google Search Console
Queries, pages, countries and positions
Not documented
Visitor and session tracking
Pages, products, carts, checkout and sessions
Sources, carts and GA4 data
First-party customer journey
Unified contacts and event timeline
Customer profiles and cart activity
Server-side conversion sync
Meta, Google and TikTok
Not documented
Ad audience sync
Meta, Google, TikTok and Omnisend
Meta in beta, other platforms announced
Merchant Center and product feeds
Google, Meta and TikTok
Not available
CRM, WhatsApp and forms
Native WhatsApp Business
Complete suite
Not available
WhatsApp campaigns
Immediate or scheduled
Not available
WhatsApp automations
E-commerce events and segments
Not available
WhatsApp inbox and widget
Two-way
Not available
Lead capture forms
Popup, flyout and embed
Not available
Back in stock and unique coupons
Forms and automations
Not available
Abandoned cart recovery
Automated WhatsApp
Email with Engage
Native email marketing
Activation through Omnisend
Native Metorik Engage
Reuse saved segments
Reporting, ads, WhatsApp, feeds and exports
Reporting, exports and email
Reports, exports, API and AI
Scheduled digests
Email and Slack
Email and Slack
Slack integration
Digests, alerts and exports
Digests and notifications
Recurring exports
Daily, weekly or monthly
Daily, weekly or monthly
Google Sheets
Automatic export destination
Advertising cost source
CSV and data automation
CSV, email, Slack and Sheets
CSV, email and webhooks
API
Key-based analytics API
Metorik API
AI assistant and MCP
Assistant, Claude and ChatGPT
Claude, ChatGPT, Cursor and ChatGPT app
Custom fields and metadata
Segmentable raw metadata
WooCommerce fields and Shopify metafields
Marketing product feeds
Google, Meta and TikTok
Not available
Customer support integrations
Native WhatsApp inbox
Gorgias, Zendesk, Intercom and more

Comparison verified on August 10, 2026 using the Fullmetrix product and Metorik’s official public pages. Features and pricing may change.

Fullmetrix vs Metorik pricing

The entry price is close. The scope is not.

Both products price by monthly order volume. The Fullmetrix advantage comes from the extra platforms and activation channels included in the same product.

Fullmetrix
€25per month

Entry price for 0 to 100 orders per month.

  • All features included
  • Unlimited users
  • Five e-commerce platforms available
  • Free 7-day trial without a card
Try Fullmetrix for free

7 days free · no card required · all features included

Metorik
$25per month

Official price for 0 to 100 orders per month.

  • All features included
  • Unlimited users
  • 10,000 emails included at this tier
  • Free 7-day trial without a card

Metorik does not cover PrestaShop, Magento or Sylius, WhatsApp, or ad audiences and conversions.

Everything to know before replacing Metorik.

Compare Fullmetrix and Metorik with your real numbers.

Connect a store, review your sales and profitability, then test the audiences, WhatsApp and automations Metorik does not bring together in the same place.

7 days free · no card required · no commitment