Customer segmentation for e-commerceStart for free

Build a segment once. Reuse it everywhere.

Segments are the reusable filter graph behind every Fullmetrix feature. Build once, plug into campaigns, audiences, exports and reports.

Customer and order segments
Segments dashboard

All your segments, organized by entity.

Browse segments by Contacts, Orders, Products, Variations, Categories, Brands, Carts, Coupons or Refunds. Live count per row.

  • Tabs for every entity: Contacts, Orders, Products, Variations, Categories, Brands, Carts, Coupons, Refunds.
  • Examples in seed: VIP buyers 5 plus orders, Premium orders 200 plus, Serums catalog active.
  • Live count refreshes as the underlying data changes.
Start for free
All your segments, organized by entity.
Filter builder

Visual rules with AND, OR and live preview.

Pick an entity, name the segment, stack rules with AND or OR. Matching rows render live in the preview pane below.

  • AND and OR logic on every filter row, no SQL required.
  • Operators per field type: greater than, less than, between, contains, is set, in list.
  • Preview pane updates instantly as you tune conditions.
Start for free
Visual rules with AND, OR and live preview.
Field picker

Every signal you have, searchable in one dropdown.

Pick from Events, Identity, order and product attributes, RFM scores, tags and UTMs. Grouped by source, searchable in one keystroke.

  • Events: Placed order, Started checkout, Viewed product, Viewed page, Added to cart.
  • Identity, order, product, RFM, tags, UTM all in the same picker.
  • Search across hundreds of fields instantly.
Start for free
Every signal you have, searchable in one dropdown.
Explore Fullmetrix

Reporting and analytics built for WooCommerce, PrestaShop and Shopify.

Each module is designed for e-commerce operators who run multiple stores and need clear answers, not raw exports. Browse the suite to see how every feature plugs into your stack.

Core reporting and analytics

Specialized modules

Pricing

One plan, every feature included

Pricing scales with your order volume. Starting at 9€/mo.

$9/mo
Level 0

Your orders per month: 0 - 100

  • Complete P&L dashboard
  • Revenue, margins & net profits
  • Per-product profitability
  • 5 centralized cost types
  • Meta, Google & TikTok Ads reporting
  • Google Analytics 4 & Search Console
  • Google Merchant Center
  • RFM segmentation & cohort analysis
  • Audience sync to Meta, Google & TikTok Ads
  • WhatsApp automations
Start 14-day free trial

14-day free trial. No commitment.

Frequently asked questions

One filter graph, every flow downstream.

Build segments on contacts, orders, products. Reuse in campaigns, audiences, exports and reports. Free for 14 days.

14 days free, no credit card required.