Comparison

Fullmetrix vs Metorik

Name: Fullmetrix
Price: 9 EUR
Availability: InStock

Two e-commerce analytics tools, two different approaches. Honest comparison to help you choose.

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Summary

Two different philosophies

Metorik

WooCommerce + Shopify analytics with built-in email automation. No PrestaShop, no profit tracking, no audience sync.

From $25/month

Fullmetrix

Multi-platform analytics with profit tracking, cohorts, RFM, LTV and audience sync to Meta/Google/TikTok. PrestaShop + WooCommerce + Shopify.

From 9 EUR/month

Detailed comparison

Feature by feature

Feature	Metorik	Fullmetrix
Platforms	WooCommerce, Shopify	PrestaShop, WooCommerce, Shopify
Entry price	$25/month	9 EUR/month
Profit tracking	No	5 cost types
Cohort analysis	No	Monthly + weekly
RFM segmentation	No	Automatic
Per-customer LTV	Basic	Gross + net
Ad audience sync	No	Meta, Google, TikTok
Email automation	Yes (built-in)	No
Abandoned carts	Yes	No
Advanced segmentation	Custom filters	RFM + lifecycle
Auto digests	Email	Email + Slack
Multi-store	Same platform	Multi-platform
Data hosting	Australia	EU (GDPR)
PrestaShop support	No	Native 1.7-8.x

Platforms

MetorikWooCommerce, Shopify

FullmetrixPrestaShop, WooCommerce, Shopify

Entry price

Metorik$25/month

Fullmetrix9 EUR/month

Profit tracking

MetorikNo

Fullmetrix5 cost types

Cohort analysis

MetorikNo

FullmetrixMonthly + weekly

RFM segmentation

MetorikNo

FullmetrixAutomatic

Per-customer LTV

MetorikBasic

FullmetrixGross + net

Ad audience sync

MetorikNo

FullmetrixMeta, Google, TikTok

Email automation

MetorikYes (built-in)

FullmetrixNo

Abandoned carts

MetorikYes

FullmetrixNo

Advanced segmentation

MetorikCustom filters

FullmetrixRFM + lifecycle

Auto digests

MetorikEmail

FullmetrixEmail + Slack

Multi-store

MetorikSame platform

FullmetrixMulti-platform

Data hosting

MetorikAustralia

FullmetrixEU (GDPR)

PrestaShop support

MetorikNo

FullmetrixNative 1.7-8.x

Fullmetrix advantages

Why choose Fullmetrix

Native PrestaShop

Metorik will never support PrestaShop. Fullmetrix is the only SaaS tool covering PrestaShop, WooCommerce and Shopify in one dashboard.

Real profit tracking

Metorik shows revenue. Fullmetrix calculates net profit after deducting 5 cost types: product, shipping, transaction, ads and miscellaneous.

Audience sync included

Sync your customer segments to Meta, Google and TikTok Ads automatically. Metorik doesn't offer this feature.

More accessible pricing

Fullmetrix starts at 9 EUR/month vs $25/month for Metorik, with more analytical features included.

FAQ

Frequently asked questions

Is Metorik better than Fullmetrix for email?+

Yes. Metorik includes built-in email automation (abandoned carts, follow-ups) that Fullmetrix doesn't offer. If email marketing is your priority, Metorik has an edge there.

Can I use both tools at the same time?+

Yes. Both tools connect independently to your store. You can use Metorik for email and Fullmetrix for profit tracking and audiences.

Does Metorik support PrestaShop?+

No, and Metorik has no plans to add PrestaShop support. The team focuses on WooCommerce and Shopify.

Which tool has more accurate data?+

Both tools sync the same data from platform APIs. The difference is in processing: Fullmetrix adds profit tracking and RFM that Metorik doesn't calculate.

Is this comparison biased?+

This comparison is published by Fullmetrix, so we naturally have a bias. We try to be factual and honest: Metorik excels at email automation, Fullmetrix at profit tracking and audiences.

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