ThoughtMetric Alternative for E-commerce Analytics
ThoughtMetric focuses on marketing attribution but offers no profit tracking, LTV or cohorts. Fullmetrix provides complete e-commerce analytics with PrestaShop support.
What Fullmetrix brings compared to ThoughtMetric
Complete profit tracking
ThoughtMetric focuses on attribution and doesn't offer profit tracking. Fullmetrix tracks 5 cost types to calculate your real net margin per order.
Cohorts, RFM and LTV included
ThoughtMetric doesn't offer cohort analysis, RFM segmentation or LTV calculation. Fullmetrix includes these essential metrics in all plans.
Native PrestaShop support
ThoughtMetric supports Shopify, WooCommerce, BigCommerce and Magento but not PrestaShop. Fullmetrix adds native PrestaShop 1.7-8.x support.
EU hosting and GDPR compliance
ThoughtMetric is based in Canada with data hosted in North America. Fullmetrix hosts all data in the European Union.
Complete analytics at accessible pricing
Multi-touch marketing attribution. Plans from $99 to $999/month.
Scales by order volume. All features included.
Fullmetrix vs ThoughtMetric
Frequently asked questions
Is ThoughtMetric better for attribution?+
Yes. ThoughtMetric excels at multi-touch attribution with support for multiple ad platforms. If advanced attribution is your priority, ThoughtMetric is superior on that front. Fullmetrix focuses on profit tracking and customer analytics.
Can I easily migrate from ThoughtMetric to Fullmetrix?+
Yes. Both tools connect via API to your store. Install the Fullmetrix module, start the initial sync and your historical data is imported in minutes.
Does Fullmetrix offer multi-touch attribution?+
No. Fullmetrix doesn't offer multi-touch attribution. For that feature, ThoughtMetric remains an option. The two tools are complementary.
Does ThoughtMetric offer profit tracking?+
No. ThoughtMetric focuses on marketing attribution and acquisition channel analysis. It doesn't offer profit tracking, cohorts or RFM segmentation.
Is data hosted in Europe?+
Yes, all Fullmetrix data is hosted in the European Union, in compliance with GDPR.
Related pages
Comparisons
Alternatives
Complete e-commerce analytics beyond attribution
Profit tracking, cohorts, RFM, LTV and audience sync. All features included from 9 EUR/month.
14-day free trial.