Cart Abandonment

Reduce cart abandonment and recover your sales

Identify why your customers abandon their carts and take concrete actions to recover those lost sales.

The problem

70% of carts are abandoned on average

Invisible lost revenue

Without cart abandonment tracking, you don't know how much revenue you lose every day.

Unknown causes

You don't know if abandonment comes from shipping costs, the checkout process, or another factor.

No recovery strategy

Without precise data, it's impossible to set up effective recovery actions.

The solution

Fullmetrix analyzes every abandoned cart

Automatic detection

Every abandoned cart is detected and recorded with its contents and visitor profile.

Cause analysis

Identify the funnel steps where your customers drop off most often.

Recovery metrics

Measure the impact of your recovery actions on conversion rate.

How it works

Track abandoned carts in 4 steps

1

Enable tracking

Our tracking script automatically detects carts on your store.

2

Data collection

Cart contents, visitor profile, and abandonment step are recorded.

3

Trend analysis

Identify the products, amounts, and times most affected by abandonment.

4

Optimize your funnel

Use insights to reduce friction and increase conversions.

Key features

Turn abandonments into opportunities

Real-time detection

Abandoned carts are identified in real time as soon as the visitor leaves your site.

Cart contents

View the exact products your customers added before abandoning.

Advanced segmentation

Analyze abandonments by amount, product category, traffic source, or device.

Abandonment rate by step

Pinpoint exactly at which funnel step visitors abandon.

Lost cart value

Calculate the total amount of lost sales by day, week, or month.

Historical trends

Track the evolution of your abandonment rate over time to measure progress.

Compatible with

Track carts across all your stores

Shopify
WooCommerce
PrestaShop
FAQ

Frequently asked questions

How are abandoned carts detected?+

Our tracking script monitors visitor behavior and detects when a cart is created but the order is not completed.

Can I see the exact contents of abandoned carts?+

Yes, you can see the products, quantities, and amounts of each abandoned cart.

Does tracking work on mobile?+

Yes, tracking works on all devices: desktop, tablet, and mobile.

Is the data anonymized?+

Yes, data is collected in compliance with GDPR. Unidentified visitors remain anonymous.

Can I segment abandonments by traffic source?+

Yes, you can analyze abandonment rates by acquisition channel to identify problematic sources.

Does the tracking script slow down my site?+

No, the script is loaded asynchronously and weighs less than 5 KB. It doesn't affect performance.

Recover your lost sales with Fullmetrix

Analyze every abandoned cart and increase your conversion rate.

14-day free trial.