Resources - Page 5
Blog
Guides, comparisons and glossary to master your e-commerce analytics on PrestaShop, WooCommerce and Shopify.

10 min
Essential Ecommerce KPIs: Key Metrics to Drive Your Online Store
Which ecommerce KPIs should you track first? This guide covers sales, profitability, retention, and operations metrics, with formulas and benchmarks for each.

Guides8 min
The 5 metrics every PrestaShop merchant should track
Net margin, repeat rate, true ROAS, LTV and cohorts: the invisible metrics on PrestaShop that make the difference.

Comparisons6 min
Fullmetrix vs Metorik: the complete comparison
Metorik is declining. Here's why Fullmetrix is the best alternative in 2026.

Glossary4 min
ROAS: definition, formula and benchmarks
Everything about ROAS: formula, channel benchmarks and common mistakes.